This fish sandwich joint in a food court on the Third Street Promenade is from two Top Chef people who are brothers, one of whom also owns La Cienega restaurant Ink.well. It’s a simple set-up - you choose salmon or swordfish, a roll or tostada, and then mix-and-match with toppings and spreads. We’d advise going for the roll rather than the tostada (which comes with two like an awkward taco sandwich), but other than that, Strfsh does what it does well. The fish is fresh, there are plenty of toppings to choose from, and the fries are good. It’s a solid lunch option to mix into your Santa Monica midday rotation.