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Friends of
The Infatuation

We’re excited to announce the first official organization of The Infatuation community. Friends of The Infatuation is not a club, it’s not a society, and it’s not a pyramid scheme, though we did look into that. It’s the formalization of a group of like-minded individuals under a common banner, or in this case, a ham horn logo. This is your opportunity to get more from The Infatuation, starting with our upcoming EEEEEATSCON festival, and throughout the year following. Join us.

Starting in October

Members will receive


This year at EEEEEATSCON, Friends of The Infatuation will get to enjoy a few special benefits designed to enhance the festival experience. In addition to your ticket, you’ll get a drink on us, the ability to skip the line at two of the most popular food vendors, and access to a members-only area within the festival where you can hang with Infatuation staff and meet other members. That last perk is one we’re particularly excited about. We spend enough time with all of you to know what a smart, interesting, and generally well-mannered group of people you are — and we’d like you to spend more time together too. Plus, this is your chance to tell our writers why you think that restaurant with a 9.2 review should really have an 8.8.

Text Rex

We’ve been operating Text Rex as a free service since we launched it in 2015. Starting in October, Text Rex in New York will only be available to Friends of The Infatuation. This will allow us to offer a higher level of service to our most dedicated users.

Travel Guides

You’re going to Mexico City, and you’re going to eat far more food than your doctor would feel comfortable with. You know we have your restaurant decisions covered. But what else do you do besides walk the city at 1.5X speed to try and burn calories? Our exclusive Travel Guides have you covered on that, too. With Friends of The Infatuation, you won’t just know where to eat when you travel - you’ll know where to go, where to stay, and how to do the world’s top cities right.


Last year, The Infatuation put on over 40 events in New York City alone. Most of them hit RSVP capacity in minutes. As a member, you’ll get early invites to select events.

Discounts & Swag

Working with great brands and partners has been a part of The Infatuation story from the beginning, and we’re lucky to have the opportunity to offer discounts and perks from some of those brands exclusively to Friends of The Infatuation. Whether it’s a company you already know and love or something new that we’re excited about, we’ll be curating a list of offerings available throughout your yearlong membership.

Let’s Be Friends


Friends of The Infatuation with VIP EEEEEATSCON Ticket

  • One Day EEEEEATSCON ticket + VIP experience
  • Text Rex
  • Expanded Travel Guides
  • Events
  • Discounts & Swag
Billed on purchase, benefits start in October. Renews annually, plus applicable taxes.


Friends of The Infatuation

  • Text Rex
  • Expanded Travel Guides
  • Events
  • Discounts & Swag
Billing and benefits start in October. Renews annually, plus applicable taxes.

About the program

Since the day we launched The Infatuation in 2009, there has been one critical element behind every decision we’ve ever made: you. This entire business has been built by choosing to focus on your needs first. It’s why we visit every restaurant before it goes on our Hit List to make sure it’s worth your time. It’s why our writers make several visits to a restaurant before writing the review to make sure we’re right. It’s why we spend time researching and creating restaurant guides that help solve critical life problems, like “Where To Go When You Just Got A New Haircut.” It’s why we put on a major food festival in two cities every year. And it’s why we’re about to take the next step in our company’s evolution: making this official.

This October, we will be giving you an Infatuation badge to wear on your sleeve, or shirt, or bucket hat, because those are apparently a thing again. Friends of The Infatuation will give you the opportunity to have more - more access, more events, more personal recommendations, more chances to spend time with our staff, and more opportunities to belong to something special.

The program will launch first in New York City in October 2019, and memberships will be renewed annually. See above for details on pricing and what’s included, and feel free to drop us a line at friends@theinfatuation.com with questions.

Can I cancel and get a refund?

You’re free to cancel at any time, but, unfortunately, we cannot offer refunds for a partial year.

Can I come to both days of EEEEEATSCON?

Sure, just select the two-day option when you sign up, or, if you've already selected a one-day option, just reach out to us at friends@theinfatuation.com, and we'll get you taken care of.

Can I bring a guest as a VIP too?

We’d love for you to bring some friends along, but Friends of The Infatuation is a one-person membership. Anyone that you’d like to have access to member perks at EEEEEATSCON will need to purchase a separate membership.

Isn’t Text Rex free?

We’ve been running the program as a free pilot for the last few years, but in order for it to best serve its users, Text Rex will now be an exclusive offering for Friends of The Infatuation. (If you’re in California, Text Rex will continue to operate as a free service until we launch Friends of The Infatuation for you next year.)

Can I upgrade?

Absolutely, all you have to do is email friends@theinfatuation.com, and we can charge your card to bump you up to the tier that includes special access at EEEEEATSCON.

I don’t live in New York City — can I still join?

We’d be more than happy to have you as a Friend of The Infatuation, but please keep in mind that the in-person offerings will take place in New York City. We’ll be expanding the program to new cities soon.

I have another question.

That’s cool, we’d be happy to answer it. Just shoot us an email at friends@theinfatuation.com, and we’ll have a chat.

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