Loverboy is from the same people behind Mother’s Ruin, one of our favorite casual cocktail bars in NYC. And the concept here is similar: good drinks, unpretentious environment, and small bites like a chicken parm sandwich and prosciutto toast. This probably isn’t where you go if you’re looking to super rowdy, but it’s good for something laid-back, and, if you spend a lot of time in Alphabet City, you can think of it as an alternative to The Wayland. Bring a first date or a friend or anyone who might want a slushy cocktail. Hopefully it’s nice when you go, and they open up the big front windows.
Loverboy is permanently closed.