Let us start by saying, thank you, Turkey Leg. You served The Infatuation brand with honor and distinction for seven long years, and your sacrifice to our cause will not be forgotten. When the day comes that The Infatuation has its very own Silicon Valley-esque "campus," your likeness will be memorialized at the entry in bronze, and meat. Until then, rest easy.
For those of you who have been with us since the beginning, we understand that moving on from the Turkey Leg will not be easy. It certainly hasn't been easy for us, but trust that it was necessary. Having a hand-drawn logo is great for the age of newspapers (we honestly thought that's where this business was headed), but for social media and hilarious marketing, not so much.
So, to that end, we're happy to introduce you to the Ham Horn, alternatively known as the Meat Megaphone. Its purpose is simple: to be awesome and helpful and probably delicious, because who wouldn't want to eat a horn made of meat? Don't answer that.
We put a lot of work into this scary and emotional endeavor, and if you'd like to read about how we got here, our Creative Director Tom Wahlin wrote an incredible Medium post documenting the design process. Take a look, and know that we thought of you the whole time. We hope you like our new look.